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119927
119927

119927

Artist (American, born 1981)
Decade2000s
GenrePop
ClassificationsCJR - Clothing - Jersey
LocationNot On View
DescriptionThis custom-made NFL Equipment cheerleader-style mini dress was worn by Britney Spears for a 2003 NFL Kickoff promotional photo shoot by photographer Robert Ascroft. The one-piece athletic dress features a white jersey body with a “V” neckline, partial ruffled skirt, and bold red and blue accents.

Britney Spears played a central role in the 2003 NFL Kickoff campaign, headlining the NFL Kickoff Live concert in Washington, D.C. alongside Aerosmith and Aretha Franklin. The event marked the start of the NFL season and was broadcast nationally, blending pop culture with America’s most-watched sport. Britney’s performance and promotional imagery helped position the NFL Kickoff as a major entertainment spectacle, making this dress an iconic artifact of early-2000s music and sports marketing.

About the Artist
Britney Spears
Britney Jean Spears
"Princess of Pop"
American, born 1981
Birthplace: McComb, Mississippi, United States of America
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